📧Email-Based Payouts

Fuul supports sending rewards to users identified by email address — no wallet required at the time of conversion. This enables incentive programs for audiences that are not crypto-native.

How it differs from other reward types

	Tokens (onchain)	Points (offchain)	Email-based
User identifier	Wallet address	Wallet address or email	Email address
Wallet required at conversion?	Yes	No (if using email)	No
Wallet required to claim?	Yes	No	Yes (mapped later)
Distribution	Onchain voucher	Automatic	Held until wallet is mapped

How it works

1. User performs a qualifying action — identified by their email address

2. Fuul calculates the reward — a pending payout is created with the email as the recipient

3. Payout waits for wallet mapping — it stays pending until a wallet address is mapped to the email

4. Project creates an email-to-wallet mapping — via the API or dashboard

5. Rewards are resolved — pending payouts are transferred to the mapped wallet address

6. User claims — the user can now claim their onchain rewards normally

Setting up email-based payouts

Email-based payouts work with any trigger type. When sending custom events, use email as the identifier_type:

{
  "name": "purchase_completed",
  "user": {
    "identifier": "[e-mail]",
    "identifier_type": "email"
  },
  "dedup_id": "order-12345"
}

Resolving email recipients

When rewards are created for email identifiers, they remain pending until you create a mapping. Use the recipient resolution endpoints to manage this:

Check which emails have pending payouts (API reference):

// GET /v1/payouts/pending-recipient-resolution
// Returns: [{ email_identifier, pending_movements_count }]

Create mappings to resolve pending payouts to wallet addresses (API reference):

// POST /v1/payouts/recipient-mappings
// Body: {
//   mappings: [{
//     source_identifier: "[e-mail]",
//     target_identifier: "0x1234...",
//     target_identifier_type: "evm_address"
//   }]
// }

You can send up to 100 mappings per request. Once a mapping is created, pending payouts for that email are resolved to the target address.

Use cases

Use case	Description
Fintech & exchanges	Reward users who sign up or trade using their email, map wallets when they complete KYC
CEX referral programs	Track referrals by email, distribute token rewards after users create wallets
Pre-launch campaigns	Collect emails during waitlist phase, distribute rewards when users onboard
Non-crypto audiences	Run incentive programs for users who don't yet have wallets

Email identifiers are normalized (lowercased) before processing. Ensure consistency when creating mappings.