πŸ”—Multi-Level Referrals

Fuul supports up to 3 levels of referral attribution, allowing you to reward not just the direct referrer, but also the affiliates who brought them into the program.

How it works

Level
Who
Example

Level 1

Direct referrer (the affiliate)

Alice refers Bob

Level 2

Referrer's referrer

Carol referred Alice, who referred Bob

Level 3

Third level up the chain

Dave referred Carol, who referred Alice, who referred Bob

When Bob converts, all three levels can receive a payout β€” each with its own amount or percentage, configured in the incentive rules.

Per-tier multi-level amounts

When using audiences (tiers), each tier can define its own multi-level payout amounts independently. For example:

  • Standard tier: Level 1 = 5%, Level 2 = 2%

  • VIP tier: Level 1 = 10%, Level 2 = 5%, Level 3 = 2%

This lets you reward higher-performing affiliates with better rates at every level of their referral chain, not just at the top level.

Viewing multi-level data

The Affiliate Dashboard provides multi-level stats that distinguish between referral levels:

Level
Description

R1 (referred_volume)

Volume from users directly referred by the affiliate

R2 + R3 (multilevel_volume)

Volume from second and third-degree referrals

Total (total_volume)

Combined R1 + R2 + R3 volume

Affiliates can also view their full referral tree to understand how their network generates value.

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